The Intergalactic Design Guide

“As homo sapiens’ entry in any intergalactic design competition, industrial civilization would be tossed out at thequalifying round.”— David Orr, Earth in MindDesign has built global brands, disrupted industries, and transformed our lives with technology. It has also contributedto the complex challenges we face today. In The Intergalactic Design Guide, business strategist and designer Cheryl Hellershows how social design can help address our most pressing challenges, from poverty to climate change.Social design offers a new approach to navigate uncertainty, increase creativity, strengthen relationships, and developour capacity to collaborate. Innovative leaders like Paul Farmer, Oprah Winfrey, and Marshall Ganz have instinctivelypracticed social design for decades. Heller has worked with many of these pioneers, observing patterns in their methodsand translating them into an approach that can bring new creative energy to any organization. From disrupting the notionof “expert” by seeking meaningful input from many voices to guiding progress through open-ended questions instead offive-year plans, social design changes how humans relate to each other, with powerful positive impacts.The Intergalactic Design Guide explains eleven common principles, a step-by-step process, and the essential skills forsuccessful social design. Nine in-depth examples—from the CEO of the largest carpet manufacturer in the world to ayoung entrepreneur with a passion for reducing food waste—illustrate the social design process in action.Social design is a new kind of creative leadership that generates both traditional and social value, and can change theway we all view our work. Whether you are launching a start-up or managing a global NGO, The Intergalactic DesignGuide provides both inspiration and practical steps for designing a more resilient and fulfilling future.