The Emerald Handbook of Luxury Management for Hospitality and Tourism
- Format
- Bog, hardback
- Engelsk
- 576 sider
Normalpris
Medlemspris
- Du sparer kr. 60,00
- Fri fragt
-
Leveringstid: 8-11 Hverdage (Sendes fra fjernlager) Forventet levering: 16-03-2026
- Kan pakkes ind og sendes som gave
Beskrivelse
Luxury is an ever-evolving concept with various interpretations in the domain of hospitality and tourism. The understanding of luxury hospitality and travel has revolved around exclusive and authentic experiences, nuanced by finer things with a focus on value rather than price. The marketing of luxury products and services has become increasingly complex as these products and services are associated not only with an image of quality, performance, and authenticity but also with how extreme experiences and products fulfil the lifestyle constructs of consumers.
The Emerald Handbook of Luxury Management for Hospitality and Tourism brings together global philosophies, principles and practices in luxury tourism management from both supply and demand perspectives. Several global case studies are presented, further illustrating the changing paradigms of luxury travel market and consumers enabling insight into the upcoming global luxury travel market.
Encompassing the vibrant case studies and contemporary discussions on luxury hospitality and tourism developments during the post-pandemic era, this volume will serve as an essential resource for students, researchers, and industry practitioners of hospitality, tourism, management, and marketing consumer behavior, and consumer studies.
Detaljer
- SprogEngelsk
- Sidetal576
- Udgivelsesdato25-01-2022
- ISBN139781839829017
- Forlag Emerald Publishing Limited
- FormatHardback
Størrelse og vægt
10 cm
Anmeldelser
Vær den første!
Findes i disse kategorier...
- Fagbøger
- Andre fagbøger
- Økonomi, finans, erhvervsliv og ledelse
- Industri og industrielle studier
- Serviceerhverv
- Serviceindustri og turisme
- The Emerald Handbook of Luxury Management for Hospitality and Tourism
- Fagbøger
- Andre fagbøger
- Økonomi, finans, erhvervsliv og ledelse
- Industri og industrielle studier
- Detailhandel og grossistvirksomhed
- The Emerald Handbook of Luxury Management for Hospitality and Tourism
- Fagbøger
- Erhvervsliv, virksomheder og ledelse
- Salg og markedsføring
- The Emerald Handbook of Luxury Management for Hospitality and Tourism
- Fagbøger
- Erhvervsliv, virksomheder og ledelse
- Ledelse og ledelsesteknikker
- Ledelse inden for specifikke områder
- Forskningsledelse og udviklingsledelse
- The Emerald Handbook of Luxury Management for Hospitality and Tourism