The Bet

The backbone of businesses, the opener and closer of deals, the risktaker who bets on themself-that's an entrepreneur.

Jay D. Rodgers has seen and done it all: from the gritty start-ups to full-scale, world-wide businesses that generate millions in revenue each year. For more than half a century, Jay has started and sold capital ventures, from custom-made cowboy boots to the world's largest breath-alcohol interlock company, and he's helped many others along the way.

The Bet is blunt and honest and offers no excuses: an entrepreneur always finds a way. When Jay's betting, he's betting big-as an entrepreneur should-on his business, his partners, and his experience to wrangle the best results. His advice and strategies for success are set apart by his trials, errors, and triumphs that come with the territory of serial entrepreneurship. The Bet is like a session with Jay. He'll share how he did it, and he'll show you how. You'll learn-

The value of understanding what motivates people.An easy, never-fail secret to buying bank notes.Why sometimes it's more profitable to change the players than to change the game.An important concept Jay learned at Harvard Business School.An argument for why you should put all your eggs in one basket.Jay will even explain the bet he made with the publisher of this book-a bet that guarantees everyone wins. If you're an experienced entrepreneur looking for insider secrets or if you're just starting out, The Bet will help you turn your business dreams into reality.