Teoreticheskie i prakticheskie issledowaniq mezhdunarodnyh swqzej s obschestwennost'ü

Jeta kniga znakomit s processom razwitiq, predstawitel'nymi figurami i osnownymi tochkami zreniq mezhdunarodnyh swqzej s obschestwennost'ü, a zatem illüstriruet process strategicheskogo uprawleniq mezhdunarodnymi swqzqmi s obschestwennost'ü i znachenie i rezhim raboty kazhdogo ätapa. V posleduüschih glawah awtor na bol'shom kolichestwe prakticheskih primerow proanaliziruet mezhdunarodnye swqzi s obschestwennost'ü prawitel'stw, mezhdunarodnye swqzi s obschestwennost'ü predpriqtij, osnownye principy mezhdunarodnyh swqzej s obschestwennost'ü, analiz okruzhaüschej sredy mezhdunarodnyh swqzej s obschestwennost'ü (wklüchaq politicheskuü sredu, äkonomicheskuü sredu, kul'turnuü sredu i ih kombinacii), mezhdunarodnye swqzi s obschestwennost'ü i formirowanie nacional'nogo imidzha, mezhdunarodnye swqzi s obschestwennost'ü i mezhdunarodnoe obschenie, mezhdunarodnye obschestwennye krizisy. Konechno, w ätoj knige budet predstawleno mnozhestwo poleznyh instrumentow analiza, a takzhe mnozhestwo neudachnyh primerow, no i äti neudachnye popytki w opredelennoj stepeni polezny.