Managing Corporate Communication
- A Cross-Cultural Approach
- Format
- E-bog, PDF
- Engelsk
Er ikke web-tilgængelig
E-bogen er DRM-beskyttet og kræver et særligt læseprogram
Normalpris
kr. 584,95
Medlemspris
kr. 539,95
Beskrivelse
Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.
Detaljer
- SprogEngelsk
- Sidetal552
- Udgivelsesdato16-09-2017
- ISBN139781137292575
- Forlag Palgrave-Macmillan
- FormatPDF
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