International Opportunity Recognition and Export Satisfaction in SMEs

This book illustrates a model for entrepreneurs to start globalization of their new venture by recognizing international opportunities in the international markets. This book is the result of four years research on Malaysian SMEs and it could help entrepreneurs learn to do not limit themselves to their resources for internationalization but first focus to recognize the international opportunity and then overcome their resources limitation for going to international market. With the help of presented model in this book, entrepreneurs can follow their dreams of becoming successful entrepreneurs and expand their business internationally. Chapters include: Introduction, Review of the literature, Methodology, Results, and finally Conclusions and Recommendations.