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Digital Communications at Work

- Designing Channels for Employee Engagement and Experience

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  • Format
  • Bog, hardback
  • Engelsk
  • 296 sider

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kr. 559,95

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Beskrivelse

Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.Digital Communications at Work is the practical guide for internal communications managers, HR business partners and mid-level leaders who want to optimize how employees connect, collaborate and access essential information. Written by two leading digital communications experts, it combines proven principles, actionable frameworks and real-world examples help you deliver measurable results and strengthen your professional credibility.Drawing on examples including from universities, global banks, professional institutes and international charities, this book will enable you to:- Develop a tailored channel strategy aligned to business goals and culture - Build and present a compelling business case to secure leadership buy-in - Apply frameworks to select, integrate and optimize digital tools effectively - Implement content plans that sustain engagement and talent retention - Measure, analyze and refine for continuous improvement and ROIWith step-by-step guidance and actionable tools, Digital Communications at Work equips you to navigate the planning, politics, finance and IT challenges and create a seamless digital employee experience that supports organizational performance.

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Detaljer
  • SprogEngelsk
  • Sidetal296
  • Udgivelsesdato03-07-2026
  • ISBN139781398626096
  • Forlag Kogan Page Ltd
  • FormatHardback
Størrelse og vægt
coffee cup img
10 cm
book img
15,6 cm
23,4 cm

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