Coolness Italy

What defines Italianità – that elusive spirit of Italian life that turns everyday gestures into style, food into identity, and leisure into ritual? In Coolness Italy, author and cultural observer Georges Desrues embarks on a visual and narrative journey to uncover the secret behind Italy’s effortless elegance and bold sense of beauty. From the myth of “Italian cuisine” to the quiet power of espresso, from the symbolism of sunglasses to the drama of design, cinema, and fashion – this book captures a country that unites through diversity. It tells of pasta as a national glue, of Slow Food and the passeggiata, of Marinetti and Mastroianni, of beaches, dialects, and Aperitivo hour. Drawing from two decades of life in Italy, Desrues blends photography, reportage, and sharp cultural insight to reveal a lifestyle where tradition flirts with reinvention – and where ease truly becomes art.