Anna Fox

For two years British photographer Anna Fox documented holiday culture at the iconic Butlin’s resort in the seaside town of Bognor Regis, West - Sussex. This new book Resort 2 is the second part of the Resort project. Resort 1 , published in the Fall of 2013, looked at “Family Breaks” at this iconic holiday camp, providing a unique insight into contemporary British leisure culture. Resort 2 observes a very different kind of holi day, the themed adult breaks, taking place about once every six weeks inside this very British holiday camp. Butlin’s, famed for its family holidays since its creation in the mid - 1930’s, needed to rework it s branding from the 1970’s onwards. Cheap package holidays started to draw families away from this popular resort and several of the camps closed down. Having attracted tens of millions of holidaymakers since its creation in 1936, the popularity of Butlin’s was at stake an d after the rebranding of the “F a mily B reaks” came a new invention – the “Adult only Themed Weekends”. Steeped in a carnival atmosphere these raucous weekends bring out a range of fantastic characters from groups of imitation pop icons such as Amy Winehouse and Elvis to gangs of male fair ies. With various titles such as “Back to the 60’s” or “90’s Re - loaded” and the marvellous “Hot Summer Party”, these wee kends attract thousands of work - worn adults ready to try out exotic fancy dress and party hard for two days and three nights.